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Final project for my Fashion Visual Merchandising Class. Which included developing a seasonal visual execution plan based on the company we were assigned. The presentation entails: inspiration for an apparel concept, showcasing a digital apparel sort, merchandising inspiration, and a display sketch. (among other things)
PR for fashion
Market Research
A page from a competitive analysis I created
at Paula's Choice Skincare.

Final group project for my PR for Fashion class. We were assigned groups and had to decide with each other which brand we would plan a PR event for. We choose "Heaven" by Marc Jacobs. My team and I worked in Zoom meetings outside of class time and were very communicative with each other during the whole process. The sections I was exclusively in charge of were Entertainment, Visuals, Food/Desserts/Drinks, and Gifting. However, my group all collaborated throughout the project, especially on the budget!
Copywriting
Some copywriting I created at Homemade Social for
beauty, real-estate, and fashion.
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